On July 1, the OST Torre Juana hosted the presentation of the book 'Entrepreneurs. The ones that change the world in the digital age' written by Teresa Alarcos. The president of the association W Startup Community gave a talk in which he talked about the digital gender gap based on the 21 cases that he develops in the book. The CEO of 1millionbot, Celia Sanchez, and its founder attended Andres Pedreño.
Entrepreneurs
The book is a manual in which she carries out, through twenty-one real examples of successful women entrepreneurs, a digital gender gap analysis. In addition, it offers a reflection on what it means to be an entrepreneur today, the failures and successes of this process. In her book, the author also analyzes the effects of the pandemic on the digital startup industry and its future.
Alarcos assures that with this book he wanted to be optimistic and express that technology is accessible. She elaborates the itinerary of 21 women based on a first question: "What led them to undertake?" where failure, in the Mediterranean culture, is "so frowned upon" and where the technology sector is led by men.
Affirms that “You don't have to be an engineer to start a business; you need to want to solve a problem”. And insists: “Technology is not a startup; It is a tool that helps to achieve a goal”. That is where his optimism is born: "That is why we are living in such an important moment."
'The 20 of Torre Juana'
The event is part of the agenda of '20 of Torre Juana'. It is a group that brings together leading women from various professional sectors in the province of Alicante in order of create a network of collaboration and empowerment and create synergies to work for equal opportunities.
The collective was created in 2020, among others, by Celia San Juan and since then they have organized numerous events with relevant women. With this act by Teresa Alarcos they have returned to face-to-face meetings, although the talk can be enjoyed, again, through this link.
The impulse of Teresa Alarcos
Teresa Alarcos has worked on different boards as non-executive director in different industries such as technology, biotech, cultural institutions and foundations. Is mentor of several companies of Blockchain and Big Data, founder and president of the W Startups Community, Vice President of Esade Cultural, Innovation Alumni Club and is a member of the Diversity and University Commissions at Alastria Blockchain Consortium. Also has 20 years of experience as an executive at L'Oreal Paris, Vivendi group Paris, Lycos Europe Gutteloch, Yoigo Madrid, among other organizations.