The fourth edition of the congress is here Digital Tourist 2021 which is celebrated in Benidorm on June 3 and 4. This is an important meeting between all the actors involved in improving and developing the so-called smart tourist destinations. An essential appointment for 1millionbot where Diego Garcia de Paredes y Pablo Navarro, Director and Executive of the company's Commercial Area, are already at the congress venue in Benidorm City Hall.
Indeed, García de Paredes had the opportunity to chat for a while with Peter Mier, president of Ametic, at the entrance to the headquarters at the opening of the congress.
This congress is organized by Ametic, the employer representative of the digital technology industry sector in Spain and has as its title for this edition 'Next generation for smart destinations'.
Digitization as a path to recovery
With 10 discussion tables and more than 50 speakers, the congress will open different threads of conversation, analysis and reflection. All of them are defined by the ravages of the health crisis, its management and the unique opportunity that European aid will mean in the digital transformation of the tourism sector.
La artificial intelligence in the tourism of the future, the use of natural language in chatbots for semantic webs or digitization based on the creation of personalized tourism experiences are some of the topics that will be discussed throughout Thursday and Friday. For this, the Benidorm City Hall offers its facilities to host the face-to-face half of an event that is completed with online activity.
III Digital Tourist Awards 2021
Within the framework of this congress, the Digital Tourist Awards that reach their third edition this year. These awards, according to the organization, “identify, value and recognize” the best projects and experiences of the application of digital technologies in the field of tourism.
Celia Sanchez, CEO of 1millionbot, also had the opportunity at the gala dinner to share conversations with members of the organization and guests.
In the photo, from left to right, we can see Francisco Hortiguela, Ametic Director, Antonio Garcia Lozano, director of Verne Tech, Celia Sánchez already Sergio Rodriguez Asensio, director of business development at Verne.
1millionbot has participated in this edition with the development of the intelligent assistant Carina, the pioneering chatbot developed to resolve doubts about Covid since its launch in March 2020. This assistant, who is capable of solving 9 out of 10 questions, competes in the health protocols category.
The awards also highlight initiatives in innovation of the tourist offer, management of the tourist flow, standardization, economics of the tourist data and digitalization of the tourist trade.
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